Episode 125: Selling $2M of Indoor Air Quality - Part 1 - Special Guest: Coral Whale
In today’s show, we are putting Brittany Murphy in your passenger seat to discuss the concept of authority. When trouble strikes, everyone wants someone that they believe in to take care of the problem. We crave authority in our help whatever form it takes because authority instills trust into the relationship and the result. The home services industry is no different. Homeowners want…
Episode 124: Why Authority Matters in the Home and in the Market - Special Guest: Brittany Murphy of One Thing Marketing
In today’s show, we are putting Brittany Murphy in your passenger seat to discuss the concept of authority. When trouble strikes, everyone wants someone that they believe in to take care of the problem. We crave authority in our help whatever form it takes because authority instills trust into the relationship and the result. The home services industry is no different. Homeowners want a technician, plumber, or electrician who speaks and conducts business with the authority to…
Episode 123: Authority Brands 2022 Convention
In today’s show, we are putting several guests in your passenger seat to discuss a variety of topics. Brian and Nate hit the streets at the Authority Brands 2022 convention to talk to multiple in-home service professionals about their world. In this episode you will hear from heating and air conditioning professionals, plumbers, electricians, home cleaners, painters, arborists, dog lovers and so much more…
Episode 122: Charge More Than It Costs - Special Guest: Ellen Rohr of Zoom Drain
In today’s show, we are putting Ellen Rohr in your passenger seat to discuss charging more than it costs. Ellen nearly sank her husband’s plumbing company. It seemed like lots of money was moving through the company, but at the end of the month there was never any money left. With the help of great mentors, Ellen figured out how to fix and grow successful businesses. She teaches business planning and financial literacy, helping contractors make business simpler and more profitable. Now, she is an owner and President of Zoom Drain Franchise, LLC. a new franchise concept with 20 locations…
Episode 121: Building Empires Through Execution- Special Guest: John Akhoian of Rooter Hero
In today’s show, we are putting John Akhoian in your passenger seat to discuss how he went from a 19-year-old plumber to founding and building the largest privately owned plumbing company in the state of California. John is the CEO of Rooter Hero and overcame adversity as a grieving teenager going down a bad path by joining the skilled trades. Along the way John…
Episode 120: $7M in Sales and Ditching the Dependency of Discounting - Special Guest: Daniel Arroyas of NexGen
In today’s show, we are putting Daniel Arroyas in your passenger seat to discuss selling, discounting, and the adverse relationship between the two. Daniel is no stranger to sales or to HVAC. With over two decades logged in the trades he’s been in trucks and attics more than most. This vast experience has proved invaluable to him in his comfort advisor sales role. But there is something else that the sweat…
Episode 119: I Am A Comeback - Part 2 - Special Guest: Mark Jennison of I Am A Comeback
In today’s show, we are putting Mark Jennison in your passenger seat to discuss the rest of his story. Mark Jennison has the privilege of knowing that he has saved the lives of thousands of men, but that was not an easy journey. He created his own company and grew it to seventy-five million dollars in revenue before losing it all. With what felt like his world crumbling around him Mark wrote one final letter, prepared to take his own life. At that moment he heard a voice tell him, “You’re not done” and that chilling moment became a catalyst for change. Over the next three years he did everything he thought he could to get sober including AA, 12 steps, rehab, and yet none were successful. Mark realized that he needed to delve into the why behind the drinking. Through intense…
Episode 118: I Am A Comeback - Part 1 - Special Guest: Mark Jennison of I Am A Comeback
In today’s show, we are putting Mark Jennison in your passenger seat to discuss being a comeback. Mark Jennison has the unique honor of knowing that he has saved the lives of thousands of men, but that came through a journey of hardship, perseverance and triumph. Born with an entrepreneurial spirit, Mark grossed over seventy-five million dollars in revenue for a company he created in just six years. However, the shackles that drugs and alcohol had on him for over twenty-one years destroyed it all. While on a vacation to Jamaica, celebrating the signing of a multi-million-dollar client, Mark's addiction reached a pinnacle causing his wife to leave him, along with the promise that he’d never see his son again. When Mark returned home his addiction continued its path of destruction and he was removed from his own business. Over the next three years he did everything he thought he could to get sober including AA, 12 steps, rehab, and yet none were successful. Mark realized that he needed to delve into the why behind the drinking. Through intense…
Episode 117: Branded Not Blanded - Special Guest: Dan Antonelli of KickCharge Creative
In today’s show, we are putting Dan Antonelli in your passenger seat to discuss branding. Whether you are a business owner or a front-line employee branding has an important part in your day-to-day life. The power of branding cannot be understated from when you see the golden arches to when you watch the checkered flag logo drive by you. Brand images relates to brand service relates to brand value. What about your brand? Does your brand communicate the level of service that you bring? What about you personally? Does your personal image and the manner in which you conduct yourself match the ‘personal brand’ you are looking to convey? Dan Antonelli is an expert…
Episode 116: The Grit It Takes to Grow - Special Guest: Ken Goodrich of Goettl Air Conditioning and Plumbing
In today’s show, we are putting Ken Goodrich in your passenger seat to discuss some grit. Grit is the determination to see something through despite the adversity that plans to stop you. It is something essential to business and something that all competitors have. Whether you are an athlete, businessman, or tech in a truck, grit will serve you well in life and in career. Ken Goodrich is well acquainted with both…
Episode 115: Keys to Relationship Building - Special Guest: Jeremy Pruitt of Success Academy
In today’s show, we are putting Jeremy Pruitt in your passenger seat to discuss some keys to building relationships and why it is so important. Many homeowners have had the unfortunate experience of a contractor in their home that treated them like just another address, just another job. It doesn’t take long for a homeowner to in turn treat that tech like just another contractor. This is a broken cycle that no one enjoys. Wouldn’t it be great if the tech and the homeowner actually cared? It starts with relationships. As a professional tech, it is your job to set the tone of the call and care for the client. Each client…
Episode 114: Selling at Twice the Competitor’s Price - Special Guest: Brent Buckley of Fetch-A-Tech
In today’s show, we are putting Brent Buckley in your passenger seat to discuss selling at twice your competitor’s price. Formerly known as the $7 million dollar man, Brent has set his sights on $12 million dollars out of his truck this year. With two decades in the HVAC basis, Brent has branched into the ownership world, starting his own company, and increasing revenues of Fetch-A-Tech to $25 million dollars…
Episode 113: The Three Outcomes of a Call - Special Guest: “Uncle Joe” Crisara of Service MVP
In today’s show, we are putting “Uncle Joe” Crisara in your passenger seat to discuss the three possible outcomes of a call. Joe Crisara, is known as “America's Service Sales Coach.” Thought of throughout the world as a sales educator, author, and entrepreneur with more than 40 years of experience Joe has trained thousands of owners, managers, technicians, and sales professionals in the blue-collar service business how to change their thinking and grow their…
Episode 112: Service with a Smile - Special Guest: Mike Sheftz
In today’s show, we are putting Mike Sheftz in your passenger seat to discuss serving each client with a smile. Mike is an HVAC personal trainer and has a heart for incredible customer service. With over ten years of experience in the trade Mike has worked in install, maintenance, service, training, and management. Mike found his own path by slowing down and fully understanding everything so that he could be the expert. However, that wasn’t enough. Understanding the value of “likeability” Mike pursued…
Episode 111: Return of the Mello - Part 2 - Special Guest: Tommy Mello of A1 Garage Door Service
In today’s show, we are putting Tommy Mello back in your passenger seat to discuss more about the client experience and differentiating you from the other guy. From value to marketing to recruitment and beyond, Tommy is an innovative mind in the home services industry. Already the author of one book, “Home Service Millionaire,” Tommy is working on his…
Episode 110: Return of the Mello - Part 1 - Special Guest: Tommy Mello of A1 Garage Door Service
In today’s show, we are putting Tommy Mello in your passenger seat to discuss people, profit, training, and whatever else happens to be on his mind. Tommy Mello is the owner and operator of A1 Garage Door Service, the host of the Home Service Expert podcast, and owner, partner, or investor in multiple other businesses ranging from Christmas lights to real estate to mobile apps. In 2007, Tommy became the sole owner and operator of a single…
Episode 109: Overcoming Objections with a $3M Electrician and $3M Plumber - Part 2 - Special Guests: Logan Altland and Dylan Moya
In today’s show, we are putting Logan Altland and Dylan Moya in your passenger seat to discuss their success as a $3 million dollar electrician and a $3 million dollar plumber. Last week Logan and Dylan went back and forth on their process in the home. This week we get down and dirty with objections. Whether you are a plumber, electrician, or an HVAC technician, the objections you hear in the home are likely to be the same…
Episode 108: Overcoming Objections with a $3M Electrician and $3M Plumber - Part 1 - Special Guests: Logan Altland and Dylan Moya
In today’s show, we are putting Logan Altland and Dylan Moya in your passenger seat to discuss their success as a $3 million dollar electrician and a $3 million dollar plumber. Logan and Dylan are return guests to the show and combine forces on this two-part episode focusing in on their process similarities despite different trades as well as how they…
Episode 107: Creating Service Excellence - Special Guest: Todd Liles of Service Excellence
In today’s show, we are putting Todd Liles in your passenger seat to discuss bringing excellence into the service industry. Todd Liles is the founder of Service Excellence and the creator of the PRESS PLAY Training System. He began his career in the HVAC Trades in 2001. Over the last 21 years, Todd has been a tech, salesperson, trainer, and is now an entrepreneur. His work mission is to IGNITE THE POWER WITHIN…
Episode 106: $2.8M In Just Electrical Safety Inspections - Part 2 - Special Guest: James Mellinger of Mister Sparky Electric
In today’s show, we are putting James Mellinger back in your passenger seat for the conclusion of a conversation about electrical safety inspections including roleplay. James is a service electrician and safety advisor for Mister Sparky Electric in Lancaster, PA. He has become one of the highest producing…