How to Create the Perfect Sales Presentation with Sam Wakefield

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Sam Wakefield is a Solar Advisor at Apricot Solar and the CEO of “Close It Now!” Sales Training, a company inspiring top performers to reach excellence not only in their professional endeavors but also in fitness, nutrition, relationships, and personal growth.

In this part 2 of our interview with Sam, we talked about sales training, handling objections, google reviews, financing options...

Show notes

  • Re-introducing Sam Wakefield. [00:57]

  • A recap on having steps in the right order. [3:45]

  • The second most crucial sales technique in the home service industry.  [9:53]

  • Why an observation is not an objection in roleplaying. [14:02]

  • Using Google reviews as an objection handler. [15:25]

  • The high cost of financing options and payment factors. [20:29]

  • Handling the "three bids objection" in sales appointments. [29:07]

  • Reframing the conversation to introduce your company well. [31:50]

  • Liquidating cash and moving funds to address home improvement projects. [36:44]

  • Monthly payment options that align with comfort and quality. [38:01]

  • Varying costs, flexibility, and control for products and services. [45:48]

  • The cons of presenting home upgrades to clients. [47:23]

  • How to better understand customer objections. [51:11]

  • How to get more information about Sam. [54:40]

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Developing Smart Routines and Habits To Close More Deals with Jerry Isenhour

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Closing More Deals with Permission-Based Selling Techniques